DISTANCE LEARNING
Start your foundation from anywhere with 35+ hours of self-paced online training.
Master the fundamentals of luxury service, etiquette, and modern butler skills from home before joining us live.
LIVE TRAINING IN BELGIUM
Experience luxury service in the real world
Join us in Belgium for 4 weeks of intensive, hands-on training with expert instructors and unforgettable field trips to Champagne houses, Savile Row, and private jet facilities.
START YOUR JOB
Launch your career in luxury service
Graduate job-ready with lifetime access to our Butler Job Board, ongoing coaching, and a global network of alumni and luxury employers worldwide.

It’s essential to look impeccable. After all, there is only one opportunity to make a good first impression and we are what we wear. That means there’s more to it than you might think. It goes from how to get a sharp crease in a pair of trousers to the right handkerchief to fit with your suit. This is why you will learn all about how to present yourself, as well as receiving tips that you can pass on to your client, suiting all kinds of occasions and situations.

On more than any occasion, people will turn to you in order to have the right attire for the right invitation. Or they might just not be daily concerned about etiquette. That’s where the professional butlers comes in, with the right training…
- The history of etiquette
- The right use of 2 handkerchiefs
- How to escort a lady
- Opening doors
- Seating arrangements for different style of meals

As a butler you are on stage, 24/7. Presentation, body language and service need to be in balance at all times. Therefor we present you following parts in the curriculum:
- The guest matrix: handling different types of guests
- The one thing a butler never says (and it’s not “no”…)
- How to talk you out of any situation, without embarrassing anyone
- The 3 golden rules of behaving with your principal
- Verbal and non-verbal communication
- NLP techniques for butlers
- Household management system
THE MOST SOPHISTICATED SELF-PACED LEARNING PROGRAM FOR BUTLERS IN THE WORLD
▪️ 4 Weeks of live training at the highest level by experts in different fields
▪️ Personal introduction to the finest recruitment agencies in the world (NY, London, Luxembourg, ...)
▪️ New location! A 125.000 square meter high net worth domain
▪️ A butler attire & accessories at your disposal
▪️ Real live events and guests to serve
▪️ Work with sterling silver, Baccarat crystal and Limoges porcelain
▪️ Visually stunning CV with professional photos
▪️ Prestigious School for Butlers and Hospitality pin
▪️ Butler certificate
▪️ NEW!! Cybersecurity, surveillance and safety training.
▪️ Ongoing training and support after the live training
▪️ Work with sterling silver, Baccarat crystal and Limoges porcelain
▪️ Your own private room with stunning view on the garden (shared rooms are available)
▪️ Letter of reference to kick start your butler career
▪️ Private visit to Champagne Bollinger and Epernay
▪️ Wine training based on WSET certification
▪️ First aid CPR training with Red Cross certification
▪️ All meals, coffeebreaks and beverages included
▪️ All office supplies, wifi and Netflix access
▪️ Prestigious School for Butlers and Hospitality pin
▪️ Butler certificate

Our private visit to Champagne Bollinger in Épernay is professional education, not tourism. You'll explore historic cellars, learn the "méthode traditionelle" from masters, and understand the craftsmanship behind this world-class luxury product.
This firsthand experience transforms how you serve, recommend, and elevate every client interaction. When principals ask for Champagne recommendations, you'll respond with the authority that only comes from knowing the world's finest houses intimately. Excellence recognizes excellence.

Theory prepares you. Real guests perfect you.
Throughout your training, you'll serve actual clients at live events, not simulations, but real service under real pressure. You'll work with sterling silver and Baccarat crystal, serve multi-course meals, and handle the unexpected in real time while our instructors observe and guide.
Every interaction becomes a learning moment that builds muscle memory and confidence. This is where hesitation transforms into readiness. By graduation, you won't hope you can handle high-pressure service, you'll know you can, because you already have.
Butlers don't just pour drinks or present courses, they guide, recommend, and elevate every experience. That's why our training includes extensive tastings that transform you from server to authority.
You'll experience afternoon tea service at the highest level, explore cheese and beer pairings that challenge conventional wisdom, develop your palate through professional whisky tastings, and complete wine training based on WSET certification standards.
Each tasting is led by experts who teach you not just what you're experiencing, but why it matters, how to describe it, and when to recommend it. When a principal asks for your opinion for an important dinner, you'll respond with genuine knowledge, not guesswork.
You can't fake expertise when serving the world's most discerning clients. We ensure you don't have to.
London sets the global standard for luxury service and craftsmanship. Our exclusive 2-day extension immerses you in establishments that serve royalty and the world's elite: afternoon tea at the Lanesborough Hotel, Savile Row's legendary tailors, and John Lobb's bespoke shoemaking atelier.
Mr. Vermeulen's experience as a butler in London and his extensive network open doors to these exclusive establishments that most never access. This isn't sightseeing, it's experiencing the standards your future employers expect you to recognize and uphold.
You'll return not just inspired, but equipped to embody the excellence that separates exceptional butlers from the rest.

Excellence in service begins with excellence in self. A competing school once said, "We don't care how you feel!" We do!
Your mental well-being directly impacts your performance and longevity. Mr. Vermeulen has studied human psychology for years, integrating mental techniques that improve efficiency, resilience, and overall well-being.
You'll learn to manage high-pressure situations, maintain composure during chaos, set healthy boundaries, and sustain peak performance without burnout. Great butlers aren't just technically skilled, they're mentally strong and emotionally intelligent. We equip you to serve exceptionally while taking care of yourself, so you can sustain excellence for decades.

Today's butler manages complex households using both traditional service and modern technology. You'll coordinate travel, handle schedules, and operate systems that keep everything running smoothly.
What we teach:
• Cybersecurity: Protect passwords, devices, and private information
• Travel coordination: Book international trips, visas, and seamless logistics
• Digital scheduling: Manage calendars, staff schedules, and events
• Smart home systems: Operate security, lighting, climate, and entertainment
• Professional communication: Handle emails, messaging, and virtual meetings
• Privacy protection: Secure confidential documents and sensitive information
The modern butler combines traditional excellence with practical technology skills households need daily.
▪️ Support program after the training*
▪️ Over 10 visits & guestspeakers in Belgium, the United Kingdom and France
▪️ Luxury tastings
▪️ Cooking classes by 3 star Michelin experienced chef
▪️ A full photo overview of your training, a great memory forever!
▪️Optional: 2 day trip to London
▪️ And much much more...
"A life changer"
As you know your training is a life changer, it marks a new beginning for a lot of its students. I am truly honored to be a part of the butler world. Thank you very much!
- Naomi S. - February 2017

"Highly recommend this"
First of all I would like to say very big thank you for an amazing experience during the training course. It is very visible how much energy, passion and work you invest. There are a lot of moments and details I found very important and useful for myself and which were not covered during other trainings
- Yulia D. - Yacht stewardess

"My life changed forever"
We had a dream. It was made reality due to your knowledge. You will guide us forever. Every day we will strive to honor you.
- Frédéric L. - April 2016


Yes! We provide ongoing career support long after you leave the training. You become part of our exclusive alumni community, with continuous guidance and opportunities.
Absolutely. We maintain exclusive partnerships with the world's leading luxury service recruiters and employers. Our graduates receive personal introductions to top-tier agencies in New York, London, and Luxembourg, as well as direct connections with prestigious brands including Ritz-Carlton Yacht Collection, one of the leading cruise lines, and 5-star hotel groups worldwide. We don't just hand you a list, we open the doors.
Our graduates have gone on to serve in prestigious private households, luxury resorts, superyachts, and diplomatic residences. Salaries vary depending on placement, but positions often begin at attractive entry-level rates and can grow rapidly with experience, responsibility, and the prestige of the employer. We would advise you to plan a call with us for a more bespoke answer.
Butlering is a lifelong profession of continuous learning and refinement—and we're committed to being your partner throughout that entire journey. The core program includes a self-paced learning phase that can be completed in as little as 3 weeks with full-time study, or 6-8 weeks at a more moderate pace, followed by 4 weeks of intensive live training in Belgium, and completed with a structured follow-up program that ensures long-term mastery.
The timeline is flexible and depends on how much time you can invest before your live immersion begins.
The Butler Service Mastery System is the most innovative butler training in the world. It combines a comprehensive self-paced learning phase with an intensive 4-week immersion in Belgium. Students master theory at home and dedicate live time entirely to practice, refinement, and real-world simulations.
This system offers clear advantages: it requires less time away from home, allows you to learn at your own pace, and is significantly more budget friendly, while still delivering the highest standards of butler education.
Our online modules are interactive and practical, not passive videos you watch once and forget. They feature video lessons, quizzes, assignments, case studies, and downloadable resources that prepare you for real-world application.
We also provide curated addresses of shops, suppliers, and destinations relevant to private service, tools you'll actually use from day one.
The difference? You have a locked-in start date for your live training in Belgium, which means you're accountable to finish. This isn't a course you buy and abandon, it's phase one of a complete system with a clear deadline and real consequences if you don't show up prepared.
Definitely not. At our school, students are treated with dignity and respect at all times. We have a strict equality policy, and our instructors guide and mentor rather than command. What makes our approach unique is that all main instructors are former graduates of the school who have completed our rigorous train-the-trainer program, they've walked the same path you will.
In fact, we hold our instructors to even higher standards than our students because they represent the values we teach. Discipline and excellence are essential to butlering, but they're achieved through professionalism, encouragement, and mutual respect, not through military-style treatment.
You will never see our instructors in casual clothing or using foul language with you.
Respect is our highest value, and it flows in every direction: instructor to student, student to instructor, and among peers.

13 February – 13 March 2026 (4 places left)
November: dates to be confirmed

Distant learning: € 1195 +
4 week live training in Belgium: € 4695 +
Private Room: €2,750
or
Shared Room: €1,750
You can start the distant learning at anytime you wish and spread the investment in that way.
TO CONSIDER:
Training fees are excluding 21% VAT – room rates and meals are excluding 6% VAT
We are KMO Portefeuille certified
VAT taxes are not applied when invoiced to foreign companies
Confirmation of your application for the live training upon reception of 50% of the live course fee.

You're wondering: Will this lead to a real career?
Our recent graduates are working right now. Sarah secured a Monaco family placement within 6 weeks with competitive compensation and accommodation. James is on a 60-meter superyacht. Michael manages VIP services in Dubai. Claire oversees an estate in the Cotswolds with a staff of five.
Your path depends on what you want: private households, yachts, luxury hotels, or corporate roles. Demand is real, compensation reflects elite service standards, and most graduates place within 4-10 weeks. The question isn't if—it's which opportunity you'll choose.